Listen To My Latest Podcast Episode:

OM143: Lori Lyons | Permission Granted to KEEP IT SIMPLE!

Listen To My Latest Podcast Episode:OM143: Lori Lyons | Permission Granted to KEEP IT SIMPLE!

FREE WEBINAR: 3 Keys to Launch & Sell Your High-Ticket Program “The Easy Way!”

Hi there… I’m Christie,
I am committed to helping mission-driven entrepreneurs make their first 6-figures.

Get your free copy of my Profitize Your Purpose™ Playbook

7-Simple steps to own your power, master your story, and monetize your mission to serve more people.

Can you relate


You’ve been working for years, helping other people accomplish their dreams, and now it’s YOUR TURN.


You have a story (probably a few)… and you want your past pain to fuel your FUTURE PURPOSE and FULFILLED LIFE.


You’ve achieved success, acquired some pretty wicked skills, and now want to help a lot of people with a LEVERAGED BUSINESS MODEL.


You hesitate when someone asks you to speak because you lack a streamlined process to CONVERT the right people into PAYING CLIENTS.


You ARE READY to spend your time, energy, and gifts on a business that lights you up… One where you feel like you’re fulfilling your true purpose.


You don’t want to waste YOUR PRECIOUS time, money, and energy on a bunch of un-proven ideas that just don’t work.


You want a CLEAR AND DIRECT PATH to help the people who need you the most, with a business model that helps more people in less time.


You can’t wait for your ideal clients to start coming to you so that you can SPEND YOUR TIME HELPING them instead of trying to find them.

I believe…

you have a powerful message the world needs to hear.

And your story IS THE KEY to having a profitable business.


I know…

Working with a coach can be a difficult decision. And then, finding the “right” coach can be even harder. I get it!

I’ve invested WAY TOO MANY hours and dollars with the wrong coaches who had the wrong strategies and more importantly the wrong motives.

I’m not that kind of a coach. I CARE about my client’s success and want to ensure they get the results they deserve so that the next chapter of their life can be THEIR BEST CHAPTER!

I work with industry specialists, coaches, and aspiring coaches who are ready to create a time-honoring 6-figure automated business following their TRUE PURPOSE.

I teach them my simple formula that provides them with the steps and support to leverage their time, support their clients with group offerings, and reserve their one-off work for elite, high-paying clients.

Are you ready to accomplish your dreams and goals? Let’s get started!

Christie Ruffino
Master Story Activator

Helping thousands of women embrace their story,
make more money, and enjoy time freedom… since 2003.

Helping thousands of women embrace their story, make more money, and enjoy time freedom…
since 2003.

Imagine this life


You wake up every morning, excited to be fulfilling your destiny with a business you truly enjoy?


You have a clear and compelling message that spreads like wildfire and attracts your ideal client (like a magnet).


You have a step-by-step proven-plan to streamline your business success?


You’re fully embracing a business model that allows you to work less and spend more time with your family and friends?

Let’s Get You OFF the Struggle Bus

and ON the Path to Success.

Let’s Get You OFF the Struggle Bus and ON the Path to Success.



0 – $20k

  • You have big dreams and desires and want to make a bigger impact in the world.
  • You have a story, a message, and a business idea but you’re not crystal clear on how to proceed.
  • You’re just getting started and a belief that anything is possible!
  • Maybe you’re making money… Maybe not… But you don’t have a proven plan, evergreen programs, and a steady stream of paying clients.
  • You haven’t figured out how to package what you do in a way that brings in consistent revenue.







$20k – $100k

  • You’re a coach, trainer, or service provider who’s not afraid to get your hands dirty.
  • Your business model is based primarily on 1:1 advice and services.
  • You get new clients by networking or getting on the phone, but it’s a constant process that involves so much work.
  • You’re an online entrepreneur whose business model is based primarily on selling courses, group programs, or physical products with a high potential for subscriptions or repeat business.
  • You see the value in strategic alignments with other entrepreneurs who are pushing you to the next level in your business.
  • Most successful online expert entrepreneurs start here.






Dragon Slayers

$100k – $250k

  • You’re an author, speaker, media personality, or thought leader whose business model is based primarily on selling books, products, and ideas; getting paid to speak, or high-end consulting.
  • You get new clients by creating new marketing channels while growing and nurturing your tribe and reputation.
  • This is the stage where you appear to be everywhere.
  • You want to be in the know about clever new strategies and resources from other authority-level entrepreneurs.
  • You want to be recognized in our community as the go-to expert in your field.





Client Success Story

I cannot say enough about Christie Ruffino and her coaching! She has changed how I look at business, relationships, projects, networking, and more in a professional and personal capacity. Christie’s approach is fresh, approachable, and NOT INTIMIDATING!

I found so much value in Christie’s coaching that I chose to collaborate with her on the most recent publication of Overcoming Mediocrity.

You will not be disappointed when you reach out to Christie for coaching in business, as the insight, tools, and coaching elements also translate to everyday life.

Sara Goggin Young

Owner, Mindset, Nutrition & Movement Coach

Client Success Story

I hit six figures in my first year!

I’m doing really well, thanks to Christie’s coaching and the publicity that I was able to get from the overcoming mediocrity series.

I can’t recommend this experience highly enough. Joining the overcoming mediocrity team was a life-changing experience for me.

Lindsey Oaks

Personal Branding

“Before you can make money while you sleep, you have to be able to make money while you’re awake.” – Marisa Murgatroyd

Not sure where to start


Changing Just One Thing… Can Change Everything!


Mastery Unleashed (formerly Overcoming Mediocrity) is a podcast for success-driven women who want to empower their thoughts, design their dream businesses, and build beautiful lives that are aligned with their destinies—hosted by Bestselling Author and Business Strategist Christie Ruffino.

Each episode features today’s top influencers and entrepreneurs on the rise as they share empowering stories and ninja tips meant to become the fuel that will ignite a positive change in YOUR life and the lives of others.

RAVE Reviews!

“I’m hooked and will listen to every episode! I’m starting a business, and the practical advice I’m getting is great. Some are for now, and some will be in the future, but the guests are smart, and Christie is very engaging with them.”

“When you master your story and step into your purpose in business, the right people, resources, and
opportunities will come at the right time because the reason is right.” – Christie Ruffino

“When you master your story and step into your purpose in business, the right people, resources, and opportunities will come at the right time because the reason is right.” – Christie Ruffino

Fill out the form below to get your Playbook

Making an Impact One Story at a Time

⭐️ ⭐️ ⭐️ ⭐️ ⭐️

©2023 Beautifully Imperfect LLC | Terms | Privacy | Disclaimer | Contact

©2023 Beautifully Imperfect LLC
Terms | Privacy
 | Disclaimer | Contact