Academy
Magnetic Branding 101
A truly magnetic brand will connect with audiences, establish expertise, and create loyalty with current clients. Most entrepreneurs, however, never achieve their revenue potential because they don’t have the right strategies in place to achieve expert status in their...
7 Tips to Transform Anxiety & Fear into Strategic Growth
What crazy times these are! I don’t know about you, but I’ve been feeling a little ungrounded these past few days. It’s a bit unsettling when the “norm” of our lives (food, work, family, friends, health) are teetering on uncertainty and potential risk. During...
5 Tips to Achieve Greater Workplace Efficiency
Just because you are not suiting up and tackling miles and miles of rush hour traffic every day to arrive at your corporate job, it does not mean that you can’t be just as or more productive as an entrepreneur at your home office. Even though statistics show,...
3 Things I Learned While Helping Women Write Their Book
While mustard seeds are one of the tiniest seeds, measuring approximately 1 mm (which is a quarter of the size of a sesame seed), they can grow to become 40 feet high and wide when the CONDITIONS ARE RIGHT. I truly believe that we're all created on purpose to carry...
I’ve fallen and I can’t get up!
YES - I was literally helpless! It was just a few days before Christmas, and I headed to a local hardware store to get the final parts to finish my Tea & Wine Bar. (You can see the finished project on Pinterest) No sooner did I turn from the Customer Service...
How to Write Your Dazzling Expert Bio
As a speaker, author, coach, or industry expert, there will be many situations where you will be asked to provide your bio for promotional purposes. With these simple rules, you will be able to write a dazzling bio for yourself in less time, with less effort, and with...
Who Needs Another Network?
Is your online network getting you more business or just more busyness? That is the exact same question I asked myself back in 2004 when I took inventory of the mountain of business cards I’d collected from attending a full schedule of in-person networking events....
Are your Goals Big and Scary Enough to Push you Into Achieving Them?
At the beginning of every New Year, the topic of resolutions and goal setting always comes to the forefront of everyone’s minds. Although I am not a proponent of resolutions, I am a firm believer in goal setting and have seen firsthand how powerful this exercise can...
We can’t always guarantee the outcome, but we can guarantee the process.
What is your process? In order to embrace the new, we must create a process to release the old. A trapeze artist cannot swing to the next bar without releasing his grip on the bar that is currently keeping him safe. An important part of preparing for the New Year is...
How a Mastermind Group Can Help Boost Your Business
How a Mastermind Group Can Help Boost Your Business I have been part of a few different mastermind groups over the past decade. I have also facilitated a few however not as successfully as my current groups. I also had tons of experience facilitating and teaching the...
The 3 Biggest Mistakes We Make when Sharing our Stories in Business
The 3 biggest mistakes we make when sharing our stories in business: I have been fortunate to meet and hear some of the most INCREDIBLE stories over the past 4 years of hundreds of brave women who have wanted to share a small piece of themselves in one of our...
11 Steps to Out-grow Your Network and Up-level Your Business
Over the past 10 years, I have helped over 1,800 women get connected and grow their businesses in the Dynamic Professional Women’s Network. My desire for each and every one of them is to grow so much that they literally “out-grow” us and move into other networking...
3 Simple Steps to Stop Overwhelm and Start Becoming Highly Efficient
I can honestly say that I have always been prone to working on several projects at once while at the same time watching TV, talking on the phone, and chewing gum. I felt that this was the best way for me to get the most accomplished in the shortest amount of time. I...
3 Simple Tips to Achieve Every Goal Every Time
Another Year Has Whizzed By... Even though I sit here recognizing a few things I would have liked to have done better, I am not bothered because I have enjoyed many successes that are a direct result of the big goals I set for myself at the beginning of the 2016 year....
How to Avoid the 3 Biggest Mistakes Spiritual and Ambitious Entrepreneurs Make Every Day
Authentic Entrepreneurship - How to Avoid the 3 Biggest Mistakes Spiritual and Ambitious Entrepreneurs Make Every Day There is something so amazing about following your heart and stepping out into the world to help people, especially as an entrepreneurs. There are so...
7 Steps to a Successful Event Sponsorship
7 Proven Strategies to Get the Best ROI on Your Event Sponsorship Investment One of the most important objectives in marketing your business is to make sure you get in front of your TRUE target audience so that they recognize the value you offer and want to become...
Turning Your Book into a Profitable Positioning Tool
Turning Your Book into a Powerful and Profitable Positioning Tool for your business by Christie Ruffino YOU DID IT. You wrote your first book. Your first profitable business positioning tool. You created a very content rich, how-to book so that you can share your...
Leveraging Creativity within Liminal Space
Leveraging Creativity within Liminal Space How do you respond when you feel like the weight of the world is pressing down HEAVILY on your shoulders and you don’t know what’s next? Leveraging Creativity within Liminal Space is a good place to start. When life throws...
3 Top Myths about Public Speaking
3 Top Myths about Public Speaking by Christie Ruffino I have worked with so many entrepreneurs over the years who believe that there is no reason for them to work on their public speaking skills. They have no intention of getting up on stage in front of a large...
5 Tips to Increase Productivity and Profits!
My Top 5 Success Productivity Tips to Help Entrepreneurs Decrease Busyness and Increase Profits! Productivity really is just the combination of intelligent planning and focused efforts along with the discipline to follow through with consistent implementation. Most...
Bob Burg’s 10 Networking Questions That Work Every Time
My good friend, networking expert Bob Burg, has 10 questions he personally uses when networking that he believes every networker should memorize. Bob explains that these questions are not designed to be probing or sales-oriented in any way; they are all friendly, fun...

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©2023 Beautifully Imperfect LLC
Terms | Privacy | Disclaimer | Contact